Three ways to build
a clearer brand.
Each engagement is scoped and priced for a different stage of readiness. Start where you are — not where you think you should be.
← Back to HomeHow we approach every engagement
Every Stratovel engagement starts with discovery — we read what you share with us, ask questions that matter, and take time to understand your business before offering anything. We do not arrive with a pre-written answer.
From there, we facilitate structured sessions with your team. Our sessions are working meetings, not presentations. We use proven facilitation methods to draw out positioning insights, test messaging assumptions, and build consensus around what the brand should say.
Every engagement ends with documented, written outputs — clear enough to share internally, specific enough to guide decisions, and practical enough for your team to implement without us in the room.
Discovery
Pre-session brief, background review, and an initial alignment call to frame the work correctly.
Workshops
Facilitated sessions with your team to develop positioning, messaging, or marketing direction.
Written synthesis
Deliverables written in plain English — ready to use, share internally, and build on.
Brand Clarity Session
A guided session to help your team articulate what your brand stands for and who it speaks to. We work through positioning, audience, and messaging, then summarise it in a tidy brand note. Helpful for new ventures or businesses whose identity has drifted.
What is included
- Pre-session brief to prepare your team
- Half-day facilitated workshop (in-person or remote)
- Written brand note — positioning, audience, messaging summary
- One round of revisions on the written output
How it works
- 1.You complete the pre-session brief — key questions about your business and what you want to resolve
- 2.We run a structured half-day session with your founding team or marketing leads
- 3.Within five business days, we deliver a written brand note ready to share
Marketing Roadmap Engagement
A several-week project to shape a practical, channel-by-channel marketing plan grounded in your goals and budget. We review current activity, recommend a sensible mix, and outline a calendar your team can follow. Suited to companies wanting structure without overreach.
What is included
- Audience and market research summary
- Current activity review and channel audit
- Channel plan with recommended mix and rationale
- Quarterly content calendar for your team to follow
- Two facilitated working sessions
How it works
- 1.Discovery call and intake — we gather information on your goals, budget, and current activity
- 2.Research and drafting phase — audience desk research and channel plan development
- 3.Review session — we walk through the plan with your team and refine it together
- 4.Final delivery — channel plan and content calendar delivered as working documents
Brand & Marketing Programme
A wider engagement covering positioning, visual direction guidance, and a full marketing plan, delivered across several weeks. We align brand and activity end to end and prepare your team to carry it forward. Built for established businesses entering a new market or refreshing their presence.
What is included
- Full positioning and messaging framework
- Visual direction guidance (not design — guidance for your designer)
- Complete marketing plan with channel mix, budget guidance, and timeline
- Quarterly content calendar
- Team handover session — a working meeting to transfer knowledge to your team
- Two weeks of follow-up Q&A after delivery
Best suited for
Established businesses refreshing their market presence, companies entering Malaysia or a new Malaysian segment, and organisations that need brand and marketing aligned as one coherent programme rather than separate exercises.
Which solution is right for you?
Use this comparison to find the best fit for where your business is now.
| Feature | Brand Clarity RM 680 |
Marketing Roadmap RM 2,600 |
Brand & Mktg Programme RM 4,400 |
|---|---|---|---|
| Positioning workshop | |||
| Brand note (written) | |||
| Audience research | |||
| Channel plan | |||
| Content calendar | |||
| Messaging framework | |||
| Team handover session | |||
| Best for… | New or drifted brands needing clarity | Businesses needing a working marketing plan | Full brand refresh or market entry |
How we maintain quality across all engagements
Confidentiality
All client information is treated with strict confidentiality. NDAs available on request. We do not share or reference client work without permission.
Deliverable review
Every written output is reviewed against a usability standard — is it clear, specific, and actionable? — before it is submitted to the client.
Timeline adherence
We agree timelines before starting and meet them. If something needs to shift, we communicate early and agree the change before it happens.
Unbiased advisory
No financial relationship with execution providers — our channel and vendor recommendations are based purely on fit for your situation.
Direct communication
You work directly with the consultant leading your engagement. No account managers. Questions are answered within one business day.
Data handling
Client documents and data shared with us are handled according to our privacy policy. We do not retain sensitive materials after engagements close unless agreed.
Clear, fixed pricing
No retainers, no surprises. Each engagement is scoped and priced before it starts.
Per engagement
- Pre-session brief
- Half-day workshop
- Written brand note
- One revision round
Per engagement
- Audience research
- Channel plan
- Quarterly content calendar
- Two working sessions
Per engagement
- Full brand positioning
- Messaging framework
- Marketing plan + calendar
- Team handover session
Not sure which to start with?
Send us a message or call us — we will ask a few questions and suggest the engagement that fits your situation. No obligation.